Saturday, 14 February 2009

Incentives matter: smoking file

The BBC report that
Bribing smokers with cash incentives helps them stop, US research suggests.

Smokers are three times more likely to kick the habit for at least six months when they are paid up to $750 (£520), a new study has found.

Nearly 900 General Electric workers took part in the test across 85 US sites. The results were published in the New England Journal of Medicine.
(HT: Marginal Revolution)

No comments: